The women I work with – the coaches, the healers, the creatives – all have a meaningful message deep inside their hearts they want to share with world. These women are strong, passionate women, and yet often, when we look at blogging as a compelling way to share that message, many are resistant.  

The business owners typically “get” the value of blogging to support their business but have a mixed relationship with it.

Either they’re not blogging and are dogged with the idea they should be yet they don’t feel like it.

Or they’re blogging and not about the things they feel most passionate or personal about so their posts end up transmitting a sort of sameness, a staleness.

Sometimes, this resistance is built on some underlying misconceptions on what it means to share your message via a blog. If you’re not blogging as a way to share your message with the world, maybe you’re harboring a misunderstanding about using blogging in this way.

5 Blogging Misconceptions

1. My business isn’t established yet, or I don’t have a website.  

   A blog isn’t a business per se, it’s a communication tool. And there are good reasons to not invest all of your business development energy into creating content before you have the business basics in place. However, if you’ve got a message you’re longing to share, you don’t have to wait.

   You don’t have to create a whole fancy website to have a blog. A simple one-page one works just fine. It doesn’t need to contain anything other than your contact information and your beautiful words. Or, if even that seems too much, you can start sharing your work today using your email.  

2. It feels somehow frivolous.  

   Sure, there are lots of lifestyle blogs featuring designer shoes or nutritious homemade baby food recipes, but the medium has so much more power than this.  

   Powerful, life changing movements like Glennon Doyle’s Momastery got its start by Glennon blogging about herself and her personal journey. Her words created a global community that continues to grow and founded Together Rising, a non-profit organization that has raised over $15 million dollars in small donations to help those in crisis around the world. You can garner the power of this platform and help your message reach those who need it most.

3. You can only share your personal story, but I write my message in poems.

   Then write poetry on your blog!

   Or fiction or essays.

   Or prayers or meditations.

   While there are lots of people sharing their own personal journeys on their blogs, there are just as many examples of people writing fiction or sharing their poetry via a blog. A blog, by definition, is simply a regularly updated website or web page, typically one run by an individual or small group, that is written in an informal or conversational style.

   That’s it.

   Any kind of writing you can imagine can, and already is, found on blogs.

4. Writing every week is just too much!

   Frequency is something you, as the blog owner, get to decide. And, yes, if part of your objective in your blogging is to provide help and healing to your community, being in front of them frequently is helpful. However, good news! There are no Internet police citing you for not having posted lately.

   Being consistent is helpful so your community know when they’ll hear from you, but you get to decide on what feels most freeing to you.

   Weekly? Biweekly? Monthly? It all works.

5. I don’t want to deal with trolls.

   This one’s simpler than you think. When you start out, just don’t allow comments. You can turn them off. And, in the highly unlikely event that anyone is insensitive enough to go out of their way to send you an email with unhelpful thoughts about your words, just block and remove them from the list.

   Simple.

Blogging is a powerful, easily accessible way to start sharing your message with the world.

Sometimes, the reasons why women don’t share their soul’s message in this way is much longer than this. At times, it’s an honest misunderstanding of what a blog is and what it can be used for. If that’s the case, hopefully this article helps clear the air.

Other times, though, what look like misconceptions are really a cover story for fear. In my next post, I’m going to address how to recognize that and what to do about it.

Photo by Banter Snaps on Unsplash